mate mate

Let's make it personal

Who We Are?

Like a friend who knows you deeply.

You know that friend who knows exactly what you like, simply because they know you so well?
Who always says the right thing at the right time — and makes every moment with them an experience.

That friend's expertise — you'll find it at mate.
We turn the communication between brands and customers into a personal relationship. With sharp creative and precise content, combined with automation, we reach every person on the right channel at the right time — building relationships where every customer feels special.

Our Team

The People Behind mate

Nir Ben Yakir
Nir Ben Yakir
Co-Founder & CEO

Over 13 years of experience in data-driven marketing, specializing in building smart, personalized, results-oriented customer journeys. Throughout his career he has led cross-organizational marketing initiatives combining content, automation, technology and data analysis to drive real growth in core metrics and revenue. He has managed and developed marketing, content and operations teams.

Shye Dar
Shye Dar
Co-Founder & CTO

Has 19 years of experience in the data-marketing world. An expert in building and managing the Braze platform, and one of its earliest users in Israel. He guides marketing teams in implementing personalized marketing strategies to elevate customer experience, building complex customer journeys and automating processes.

Our Squads

Pros who know the work inside out.

Marketing & Automation
Top-tier automation experts — building smart customer journeys that fire at exactly the right moment.
Creative & Content
Writers and designers who craft messages and content that speak the customer's language — and drive action.
Data & BI
Sharp analysts who extract from every dataset the insight that moves the needle.
QA
Meticulous QA people who make sure every campaign goes out accurate, reliable and flawless.
Publicis Groupe

The power of one

mate is part of Publicis Groupe — one of the largest and most advanced marketing and advertising groups in the world. As a company within the group, we enjoy broad backing, global knowledge, access to international experts, and groundbreaking technology tools.

Branding
Building brands, identity and visual language
Media & Advertising
Performance, media planning and results
Strategy
Brand positioning and digital transformation
Social
Community management, content and social media
Technology Development
Apps and websites
Our Services

Turning data into business results

End-to-end solutions — from strategy to execution. Your business goals are the starting point of every move, and your success is our only metric.

Technology

We choose our experts carefully

Our people know the world's leading marketing-automation and customer-journey tools inside out — and know how to get the most out of them.

PLATINUM PARTNER Braze
SF Marketing CloudCertified
EmarsysCertified
HubSpotCertified
Optimove
Adobe Campaign
Flashy
Klaviyo
Iterable
MoEngage
Training
Turn your team into pros and master the tool the best way possible
Consulting & Support
Already working with a platform and need help? We're here to advise and find the right solution
Experienced Team for Guidance
We know how to be the perfect teammate and support you as one of your own
Development & Implementation
Development, integrations and full implementation of the platform in your organization
Braze Partnership

mate is Braze's global
partner in Israel

Braze is the world's leading Customer Engagement platform, enabling real-time personalized customer journeys across multiple channels. With over 9 years of experience working on the platform, mate brings deep, independent expertise unmatched in Israel.

Partner-Led Onboarding (PLO)
mate is a certified partner for Braze's Partner-Led Onboarding — a unique onboarding process that guides you from initial implementation to full, independent and advanced use of the system. A service available only through certified partners like us.
Braze Alloys Partner Network — Delivery Partner Platinum Braze Certified — Partner Led Onboarding
Among Our Clients
Tel Aviv-Yafo Municipality
Samsung
Payoneer
SolarEdge
Kenes Group
Egged
PassportCard
Rebar
Mayven
NYK
Shoofra
Dario Health
Tel Aviv-Yafo Municipality
Samsung
Payoneer
SolarEdge
Kenes Group
Egged
PassportCard
Rebar
Mayven
NYK
Shoofra
Dario Health
Braze Update

Exciting Updates from Braze on the WhatsApp Marketing Channel

Everything you need to know — from Braze's latest updates on the WhatsApp channel to the most advanced automation options on the market.

WhatsApp Flows by Braze
Let's Talk
Let's start
working together.

Fill in your details and we'll get back to you within one business day.

nir.b@matemarketing.co.il
052-833-4040
HaSheshet HaYamim 30, Bnei Brak (Champion Tower), Floor 34
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